Franchise Pitch Challenge

Emily·

Franchising

Preview

At a Glance

Grade Level12th Grade

SubjectFranchising

Original Prompt

Group activity: create a franchise pitch (what business, why franchise, who would buy it?).

This learning resource focuses on the concept of franchising, where a franchisor permits a franchisee to use their brand and operational systems. It includes an activity where groups will create a franchise pitch, addressing questions such as what business they are franchising, why it should be a franchise, and identifying the ideal franchisee. The document also features a case study analysis of a successful franchise, brainstorming sessions, and a structured worksheet guiding students through developing their business idea, identifying their target market, and understanding operational strategies. Additionally, students will prepare and present their pitch, simulating an investor scenario, while reflecting on their learnings regarding real business operations.